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Vladislav Volkov

Product DesignerMoscow, Prague

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UralsibConcept

Uralsib Online: one-gesture sign-in and access recovery without a call

“Trusted device”: one gesture on a familiar phone, a password only on a new one and with a reason, recovery via SMS plus passport or card.

Concept, not affiliated with the company. Independent work based on public data and the public version of the product. Metrics are expected, not actual.

Problem
The app asks for a password despite fingerprint sign-in; on a new phone without a card, access returns only via a call or a branch
My role
Test task and 4 scenarios, every screen run through “pain → solution → principle → heuristic”, wireframes, hi-fi, prototype
Timeline & team
2026 · Solo
Outcome
Measurement plan: test task in 5 min without a call, recoveries without support; guardrail — account takeover attempts

Uralsib Online · Android + web version on iPhone · Claude Design

Three screens: quick fingerprint sign-in, a “passport or card” choice for identity verification, and the home screen with a new-phone limit banner

01 · Problem

Every sign-in step adds friction, and every error ends in a phone call

Usability test task

Andrey bought a Redmi Note 13. He doesn't remember his password and doesn't have his card on hand, but he has his passport. Sign in to the bank and make tomorrow's car loan payment — within 5 minutes, without calling.

For the business

  • Every access recovery loads the call center and branches.
  • A customer who can't sign in can't make a loan payment on time either.
  • Simpler sign-in must not make account takeover easier.

Context

The “Trusted device” concept for hypothesis 1: sign-in and access recovery. The visual language is the “Uralsib · kit”, rebuilt from screenshots of the app in RuStore.

02 · What I learned

Customers get stuck on passwords, phone calls, and cryptic codes

  • RuStore reviews
  • Current sign-in audit
  • Test task
  • Nielsen heuristics

Key insights

  1. Insight 1

    The app asks for a password even though the customer signs in with a fingerprint: one RuStore review cites 15 minutes to sign in. Biometrics fail with no explanation or fallback

    One gesture on a familiar device, a password only where it's needed, and with an explanation

  2. Insight 2

    There's no dedicated flow for a new phone, and without a card or account number the only way back is a call or a branch visit

    Recover with what's always on hand: a passport or card, no account number needed

  3. Insight 3

    Errors are bare codes with no reason given, e.g. “Error 1007: check your device for viruses”

    An error is a reason plus a next step

03 · Options and decision

Trust the device instead of making people remember a password

V2 concept: “Trusted device”

On a familiar phone, sign-in takes one gesture. A password is required only on a new device, and always with a reason. Access is restored via SMS plus passport or card, without calling the bank.

Seven principles I checked every screen against

  1. One gesture on a familiar device.
  2. A password only where it's needed, and with an explanation.
  3. Recover with what's always on hand: a passport or card.
  4. An error is a reason plus a next step.
  5. Self-service to the end — no calls, no branch visits.
  6. Customers see their devices and are notified of every new sign-in.
  7. Nothing extra.

The security trade-off

Simplicity comes paired with protection

Simpler sign-in can make account takeover easier. So it comes paired with protection: a notification of every new sign-in sent to the previous device, a device list, and a limit on transfers to new recipients during the first 24 hours on a new phone.

04 · Key decisions

Four scenarios cover everything from everyday sign-in to a bank-side outage

First, wireframes W1–W17, then hi-fi on the UI kit, a dark theme, and a clickable prototype. Every screen is annotated: current pain → solution → principle → Nielsen heuristic.

Decision 1

One gesture instead of a password

On a familiar phone we ask for a fingerprint right away; if it isn't recognized — straight to PIN, and after 5 wrong PINs — password sign-in, not a lockout. The password shows up no more than once every 90 days or on a risk signal, and always with a reason: “You haven't signed in for 3 months.”

Decision 2

New phone, forgotten password, no card — and still no call

Sign-in by phone number and SMS code, the reason for the password — “You're signing in from a new phone”, identity check with a passport or card. After sign-in we offer PIN and fingerprint right away, and the home screen shows a 24-hour limit banner with “Why?”: a payment on your own loan isn't subject to the limit.

Decision 3

Customers learn about every sign-in and manage their devices

“Is this you?” — a push and SMS to the previous phone with model, city, and time; “No” blocks the sign-in. In “My devices”, “Disconnect” takes one step: support used to advise checking your devices, but there was no tool for it.

Decision 4

A reason and a next step instead of a code

Instead of “Error 400: clear the cache” — “Something went wrong on our side, your money is safe” and what you can do right now. Instead of “Error 1007” — an explanation without blame and a simple step: update Android or sign in via the web version.

All screens (8)

D · Web version on iPhone

The same pattern where there's no app

Phone and password, plus an SMS hint for a new device. After sign-in — 3-step instructions for adding the bank to the Home Screen so it opens like an app. Names, amounts, and devices in the mockups are fictional.

05 · Results

Success means customers sign in and pay on their own without weakening security

Metrics and thresholds are my proposals for validation, not bank data.

Success metrics
MetricWhyExpected
Share completing the test task in 5 minutes without a callA direct check of scenario B in usability testingMost participants
Share of access recoveries without support or a branch visitThe primary product metricIncrease
Support requests on the topic of sign-inBusiness impactDecrease
Share of one-gesture sign-ins on a familiar deviceWhether principle 1 worksIncrease

Guardrails: account takeover attempts and the rate of “No, it wasn't me”, fraudulent transfers from new devices, share of blocked sign-ins.